Type of product
In this point we begin assessing the clients need for the type of product that we will be working on as a private label brand. This point will determine the direction of the rest of the phases.
— Planing Team
Phase one, planning begins with collecting the necessary information and the clients needs on the specific product that will be a part of the private label branding. In this phase we firstly begin by assuming the type of product, volume of product, number of variants, annual consumption.
In this phase we plan what kind of formulation it will be suitable for the client, depending on the budget and the cost of the final product. Then we begin choosing the raw materials suitable for the product according to the target market. After the selection process of the raw materials begins the testing phase of the stability of the formulation and assessing the best solution possible.
In this phase the product will undergo various steps in design, like: bottle design, label design, cap design and special requests and extra parts. There will be a series of design drafts and choosing the appropriate motivation, colors, brightness, forms and size of the product according to the type, variant and target market. The design will undergo a testing on the market shelves as well as customer storming and feedback gathering and assessing the best direction for the product design based on the data gathered.
In this phase it will be determined the delivery schedule based on the quantity per-anum, where it will be planned accordingly, as well as all of the logistics details like the type of packaging required and palletisation type and if any special wrapping is required. Also here we will determine the cost of the product delivery and all the customs details. For any special requests by the client, here will be discussed if any modification will be needed or an alternative requested by the client.
In this point we begin assessing the clients need for the type of product that we will be working on as a private label brand. This point will determine the direction of the rest of the phases.
— Planing Team
At this point we will be choosing the volume that the product will contain, this pint is very important because it determines the look of the end product that will be branded.
— Planing Team
At this point we will asses the number of variants we will have per type of product. Each variant will have the attributes of the main product, only the some factors will differ as per clients request.
— Planing Team
